What is crowdfunding and how does it work? How to create crowdfunding profile in India?
If you ask any business person that how was the condition
while collecting funds for their start ups, if you have we'll set financial
background then this blog content may not be possibly guider for you, but need
funds for your startup then this ideas could be one of them,
As you know, competition for funds collection for similar
topics gradually in increasing trend from few years and it will remain same. Of course, but one of the best topic or way of
presentation can get change of getting funds from interested parties in
competition.
Let’s know
about this way in details which named as crowd funding,
what is crowd funding and how does it work?
Crowdfunding is a method of rising funds from various people
on various platforms with small amount in higher level that’s what we call
crowd and such kind of fund raising named as crowd funding.
In practical way, every person from your influence area can
contribute money in it, it may be from basic amount of one dollar to lakh
rupees, depends on how you have demonstrate your idea in front of them.
Most crowd
funding are raised through Internet mode, which executed through mail order
& subscriptions theory as well as by on line events or event programs
Mainly in
crowd funding, three person or three stage people involves,
- Initiator: of whose this idea it is,
- Group or individuals who supporting to this project.
- Last ones are- Moderators who brings different parties together to
execute your idea.
One thing
different from this information is; crowd funding was in pattern from last few
decades but from initially it was noted as MOZART.
This practice
has been beneficial for natural calamities, medical causes, as well as social
welfare purpose
Mostly crowd funding provides second chance to people to
raise themselves from problem phase.
Natural calamities like- tsunami or fen storms, medical causes- Heart
transplant or major operation drives, medical issues in African or Somalia
countries, any medical dieses in Asian countries, Social welfare like raising
funds for poor Child for education or funds for girls empowerment in rural
areas of Asian countries also can help
to NGOs fulfill their initiatives related to children’s education, women’s
welfare, etc. and aided people in their projects such as paying off college
fees, traveling abroad etc.
Types of crowdfunding
- Donation-based- This is used in form of social cause, like such as medical, non-profits, charity, medical, and disaster-relief. In this way, executers don’t have to return the funds to his/ her donors, this may changes from season or conditions
- Reward based crowd funding – This is same as donation base fund raising, in which investors are investing fund in your idea only change point is, you have to revert back few amount of share in term of reward. But they are not as owner.
- Equity based crowd funding – In short
investors are becoming part of your company by investing, & they too
receive share of profit that company makes, just like we getting dividend
on annual growth of business
- Debt based crowd
funding- Its just like banking
system, investors are their money into your idea on basis of some fix
interest & which benefits to investors with better return of
investment, for them your idea is like one of source of income where it
will be like loan from bank
Now let’s know about things basic steps about raising funds,
1:
Attractive headline
Catchy headlines are cracks story easily, so write key point
in one line
2: Add
pictures and videos
Obviously pictures are making story more powerful than normal
written story.
3: Add a
goal amount
Always set slight higher amount than you required as
considering bank charges & currency fluctuations
4: Share
and promote your fundraiser
Funding peoples are always curious that how we spending money
as well as how we displaying our work by their money, so by using social media
platforms, like FB or whatsapp groups share their details as well as share their
details on website also
Advantages of Crow funding-
- It can be easily raised
fund through this so no specific documents required for this
- Your organization can
easily gain attention through this kind of social projects into market, as
well as mouth publicity or work can easily achieve.
- By sharing your idea,
you can easily get expert advice from senior members in market
- Its good platform to
enhance your importance in market by launching social projects, welfare
work also carried and marketing also achieved,
- Investors are always
tracking your progress, so this can also help you to grow your market
- Your investors can
become your loyal customers by connecting through financial progress
Disadvantages
- It is not necessary that you can get easily investors, sometime you have to do struggle for it.
- Initial time its take more time & money for invest from your
side
- If you not achieved funding target, in that case you have to
return other investors money too
- If your projects fails, that may cost to damage reputation of your
business
- If you not secure your idea by copyright or patent then its has
severe chance or stealing by others
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